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Successful Bid Writing

New 6-hour course  |  6 CPD hours

£369 +VAT per person

This course can be presented in-house at your premises. You can find out more about our in-house training here.

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Home > Courses > Successful Bid Writing

Successful Bid Writing

6-hour course

Course overview

Producing a winning response to an invitation to bid or tender can seem like an overwhelming task that should be outsourced to an expert. However, this can prove very expensive and ultimately, nobody knows the capabilities and potential of your business better than you do. But how can you encapsulate that potential and the value of your offering to maximise the chances of having your bid accepted above any others?

This highly-practical and interactive one-day course will help you understand the whole process from start to finish. It will improve your ability to find new opportunities and tailor your bids to match the requirements of the project. The course will explain how you can convince the appraiser that you can deliver on your promises and what you should do after the bid has been submitted.

The course will benefit anyone who is responsible for considering, writing or preparing information for a tender submission.

What will be covered

The course will explore:

  • The different phases of the bid life cycle
  • The purpose of the bidding process
  • Considering the opportunities
  • The structure of the bid
  • What makes a winning bid
  • Post-submittal activities

Who should attend?

This course will benefit anyone who has the responsibility of responding to tenders or involved in the bid preparation or writing process. It will also benefit anyone in a senior position with overall responsibility for business development.

What you will learn

  • What are the different phases of the bid process?
  • What is the difference between a Prior Information Notice, Expression of Interest and Invitation to Tender?
  • What are the main reasons why you should bid for contracts?
  • How can the bid process benefit your business?
  • What makes a winning bid? 
  • What generic features apply to most bid processes? 
  • How can you best analyse the customer requirements?
  • What techniques can help you match your solution to the key requirement?
  • What are the features and benefits and how do you use them effectively?
  • What are common win themes and how do you generate them?
  • How should you structure your proposal?
  • How can you prepare for post-bid negotiations and practical arrangements with the customer?
  • How can you learn from each bid and improve your strategy for the next one?

Extra benefits

  • A course pack containing the information presented on the day
  • A certificate of attendance